First published on June 1, 2015 in observance of the COPH’s 30th anniversary celebration. Dr. Carol Bryant was on the ground floor of the USF College of Public Health’s social marketing program when the social marketing field was in its infancy. She credits Dr. Stan Graven, chair of the Department […]
Social marketing uses commercial marketing principles (e.g., solving a customer’s problem with a product or service) to achieve socially beneficial ends, such as health and safety. Building upon previous research, Dr. Claudia Parvanta, a USF College of Public Health professor who specializes in social marketing and health communication, and colleagues […]
In June 2020, the Office of Minority Health (OMH), part of Health and Human Services (HHS), announced the award of a $40 million grant to the Morehouse School of Medicine and key strategic partners, including the USF College of Public Health’s (COPH) Florida Prevention Research Center (FPRC). Along with ICF Next, a global […]
An interdisciplinary team of researchers at the University of South Florida has pooled its expertise and resources in order to help influence the effectiveness of public health messaging related to COVID-19. Researchers are collaborating with public health agencies and businesses to combine neuromarketing and biometric tools from the Muma College […]
Colorectal cancer is the second-leading cause of cancer-related deaths in the US. While the Affordable Care Act (ACA) covers colorectal cancer screening (CRCS) procedures that can catch colorectal cancer early, when it’s most treatable, there are disparities in utilization rates. Dr. Aldenise Ewing, a USF College of Public Health (COPH) […]
Menkeoma Laura Okoli first became interested in public health working at a medical internship in her native Nigeria. “The hospital where I worked as a medical doctor received victims of bomb explosions perpetrated by terrorists,” says Okoli, who received her MPH with a concentration in epidemiology and biostatistics from the […]
For more than two decades, the USF College of Public Health’s Social Marketing Conference has drawn attendees from around the globe with the common interest of using strategic marketing principles to make the world a better place. The COPH’s Florida Prevention Research Center (FPRC) has managed the conference, held every […]
“For our graduates, thank you for joining the USF College of Public Health, thank you for being a part of our community, and thank you for taking the time to learn about this important and noble profession and to work hard to develop skills that you can take everywhere,” said […]